Not All Custom Apparel Is Created Equal We’ve all been there. You grab a t-shirt at an event, wash it once, and the design cracks like desert pavement. Or you pick up an embroidered hat and by week three the stitching is already coming loose. It’s frustrating, and honestly, it gives cust …

Trust Is Earned, Not Bought When you’re a small shop in Chula Vista, you don’t exactly expect Tesla or UC San Diego to come knocking. But they did, and not because we had the flashiest website or the biggest marketing budget. They came because people they trusted told them about us. That …

Two Friends, One Screen Printer, and a Lot of Ideas When we first started Sketch Lab back in 2013, it wasn’t about chasing big names. It was about a love for design, storytelling, and creating things people were proud to wear. There wasn’t a launch party, investors, or a roadmap. Just tw …

In todays competitive marketplace, strong branding is more important than ever. Your brand is more than a logo, it’s the identity customers connect with and remember. One of the most effective ways to build brand awareness is through custom printed shirts. Whether for employees, events, or giv …

Why Quality Inks Matter in Screen Printing and Why Customers Should Care When it comes to screen printing, the type of ink used is just as important as the design itself. While most customers focus on the look of the final product, what’s underneath the print – the ink – plays a hu …

When it comes to screen printing, great results start long before the ink hits the shirt. The difference between average merch and apparel that really stands out? Custom artwork that’s built for your brand, your event, or your team. At Sketch Lab, we don’t just print—we create. We …